McKenzie & Willis supplier Blendworth Furnishings have a new range and it is a very exciting collaboration!
Blendworth have partnered with Wedgewood to create a stunning new collection of fabrics and wallpapers that have been inspired by their archive of ceramic designs.
Blendworths managing director Andrew Hancock was asked to describe the collection and said ‘we felt that many of the iconic Wedgwood designs would translate well into textiles and wallcoverings. The new range reflects this contemporary interpretation of a classic style, using palettes of sophisticated neutrals, dramatic cranberry and teal, and of course the classic Wedgwood Blue, complemented with soft greys. The resulting collection celebrates the Wedgwood brand yet has the Blendworth aesthetic and execution at its core.
Before we could start to work on a collection we firstly had to immerse ourselves in the brand. We visited prestigious stockists to be inspired by their Wedgwood displays, spent time exploring the archive of classic Wedgwood patterns, and had an eye-opening visit to the Wedgwood factory and museum, which was hugely inspiring.
We worked closely with the design team at Wedgwood on the direction of the range, using current design and colour trends to give these heritage patterns a contemporary look.
A great example of this creative process is the Fabled Crane design. It has been transformed from a single bird motif, taken from a centrepiece in a range of elegant plates. Along with the foliage, we re-designed the Crane into a large scale ogee layout, which takes its form from the bird’s curved body.’
The sampling for the new Wedgewood by Blendworth has just arrived in the Christchurch Showroom so come in and browse this gorgeous collection. Our interior design team can also help you incorporate the fabrics and wallpapers into your home.